Welsh Assembly Government sponsors talks by prominent businesspersons at Glamorgan Business School

Ed Jones and Glenda Jones speak to the students                                                                                       



The Intern Enterprise Team of the University of Glamorgan hosted an event at the Glamorgan Business School on the 6th of March, one that was funded by the Welsh Assembly Government.

The main focus of the event was the speeches given by two prominent business persons, namely Dr. Glenda Jones, formerly at BBC for 15 years and now a member of the BAFTA Cymru committee which she has chaired from 2003 to 2005, and Ed Jones, the mastermind behind United Football Schools (UFS) backed by UWIC University. The speeches lasted for about an hour, followed by questions from the students attending, which were answered by both Glenda and Ed.

The costs and refreshments and costs for this event including the buffet after the talks were funded completely by the Welsh Assembly Government, assisted by Louise Edwards who is part of the university staff.

The talks consisted of the experiences both speakers had on their way to their present positions and how they made it to the position they are in. a large part of the Q n A session consisted of tips for the business students to use when trying to set up their own enterprises.

Ed Jones was in a rush to catch a flight to New York and could pause for only a few minutes to talk about UFS. He said that this scheme had been running on for about two years. When asked if this was an attempted way to pull away teenagers from various problems such as drugs and crime, he responded, ‘It’s not so much to do with teenagers as it is with young school kids whom we intend to engage more in football and tackle issues such as obesity and giving them an overall base for a healthy lifestyle.

Dr. Glenda Jones however was able to talk at length after the talks and below is an excerpt of the interview with her:-

   You were at the BBC for 15 years and now you’re part of BAFTA Cymru. Has the change from BBC to BAFTA been a massive change? 

Honestly speaking, you can’t really draw a comparison between the two because BBC is a broadcasting corporation and BAFTA deals with British movies. But there has been a slight change in terms of what I do, since at BBC it was more about producing and finishing programmes while BAFTA deals with finished movies and other projects. So in terms of the work there is a shift in focus but other than that, there hasn’t been a change of any kind.

  Being part of BAFTA and having chaired it for 2 years, why do you think we’re not as popular outside Britain as the Oscars are outside America? 

One reason could possibly be due to the glitz and glamour quotient of Hollywood being much more hyped than that of British Cinema and Television. Another reason could be that we combine television with movies under BAFTA while Oscars are just about the movies.

  So do you feel BAFTA could try and popularise itself more to be at par with the Oscars? 

I think the fact that now we have the BAFTA awards before the Oscars is part of a marketing process to bring it at par with the Oscars. Other than that there may be a few other things we could do to ensure a parity with the Oscars but at the end of the day it is more about the work we do instead of competing with Hollywood.

  In what way do you feel your and even Ed coming here today is going to benefit the students? 

Well, these are mainly business students here, studying about the different aspects of business, but the actual process of starting a business and carrying on with it involves much more than book knowledge. This is where I feel our talks about our experiences will help them get a hang of the bigger picture.

  Both you and Ed spoke of interesting experiences and learning curves, many of which involved you being creative in order to make it in the business. Does that break the myth of business and creativity not going hand in hand? 

At least in my case, and I’m sure in Ed’s case as well it does. At BBC we were handling a business but it was largely based on the creativity of the people working in it and programmes such as ‘Little Britain’ did personify that kind of creativity. It is true that previously, business used to be considered a narrow path where there wasn’t much room for creativity and flair but now it’s changing and students will find that they can flourish in various ways, choose different options and still get to the top.

  So what is your message going to be to the students of business and also to those trying to break into other kinds of profession? 

There is one very important thing – at first a lot of people will not find your ideas worth backing and rubbish them in front of you. But if you believe in yourself and you should if you’ve worked out your plan properly, then you need to persevere and keep at it and eventually it will happen for you. But it is also important to make sure, that the plan; based on which you are trying to set up a business or a project, is a properly worked out step by step process. If that is sorted out, then you just need to make sure you don’t give up hope too soon. It is all down to you.

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